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Why Strike & Flame?

Hey you!

I’m Tiffany — owner, founder, and creative force behind Strike & Flame.

This journey didn’t start in a fancy studio, It started in my kitchen! A tiny obsession that quickly grew into something bigger than I ever imagined. Back in 2014, I discovered a dirty air filter in my home, and it led me down a serious Google rabbit hole about what’s actually in your everyday candles, from paraffin wax and harmful fragrances to wicks with hidden toxins. What I found shocked me. That one spark of curiosity lit a fire in me to create something better; candles that were clean, hand crafted, and safe for both people and the planet.

But let me be real — the journey wasn’t all smooth. I failed a lot!!! I gave up more than once. But that flame in me just wouldn’t burn out. I kept coming back, learning, experimenting, and pouring until I got it right. And eventually, in 2018 Strike & Flame was born — with love, purpose, and a whole lot of melted wax.

Fast forward to today - Strike & Flame is more than just a candle brand. It’s a vibe. A place. An experience. We’ve come a long way from kitchen counters and DIY disasters. Now we pour joy, scent, and self-expression into every vessel right here in North Carolina with your wellness and vibe in mind.

 

Our candles are:

  • Made with 100% soy wax (no blends or fillers)

  • Infused with premium, skin-safe, non-toxic fragrance oils

  • Centered with lead-free cotton wicks

  • Poured to perfection — every single time

We say NO to:

  • Paraffin

  • Parabens

  • Carcinogens

  • Lead

  • Animal testing
    (Because clean candles should be the standard, not the exception.)

And we say YES to:

  • Asthma-friendly formulas

  • Allergy-safe ingredients

  • Cleaner air

  • Long-lasting burns

  • Scents that make people go, "What is that?!"

Strike & Flame is about helping people discover their scent personality! Whether you shop our signature line or visit our Greensboro Candle Bar to pour your own, you're stepping into a space where creativity, relaxation, and good vibes all blend together.

Candle making is a complete science but when you come to pour with us, we take the guesswork out. You just show up with an open mind and leave with something custom, cozy, and totally you.

Come pour, shop, or just explore — welcome!
You’ve found your flame.

With love + light,


Tiffany Phelps


READ OUR VOYAGE RALEIGH ARTICLE HERE!